Trade Mark Renewals

To maintain a valid trade mark registration in Australia, it must be renewed every 10 years. The renewal process is simple and quick. 

Your trade mark needs to be renewed every 10 years

Your Australian trade mark registration needs to be renewed to stay protected without interruption. Don’t risk losing your valuable IP rights.

What is a Trade Mark Renewal?

A trade mark renewal is the process of extending your trade mark registration for another 10-year period. It ensures continuous protection of your valuable brand rights and maintains your ability to enforce them against competitors.

Key aspects of renewal:

  • due date occurs every 10 years from filing date
  • grace period available with additional fees
  • rights can be permanently lost if not renewed
  • opportunity to review and update details

Why do I need to renew my Trade Mark?

Trade mark renewal is essential for maintaining your exclusive rights to use your brand in commerce. Without renewal, your mark will be removed from the official register and becomes vulnerable to use by competitors and you lose the protections in the Trade Marks Act to prevent others from copying or imitating your brand identity.

Market protection

maintains your exclusive right to use the mark

Brand value

preserves the investment in your brand's reputation

Enforcement rights

retains your ability to take legal action under the Trade Marks Act against infringers

International priority

maintains priority dates for overseas registrations

Regular renewal ensures your business maintains its competitive advantage and protects the goodwill you’ve built in your brand.

If you have an international trade mark registration with an Australian “basic mark” registration, it is dependent on your Australian domiciled “basic mark” for a period of five years from the date of international registration. If your Australian registered ‘basic mark’ is not renewed within this five-year period, your international trade mark registration will be cancelled.

What happens if I miss the Renewal deadline?

Missing your renewal deadline doesn’t immediately terminate your rights, but it does put them at risk. IP Australia provides a 6-month grace period after the renewal due date, though additional fees apply.

Initial grace period

6 months to renew with late fee

Final deadline

Restoration is not possible after the 6 month grace period

Complete loss

Registration automatically ceases after grace period

After the 6 month grace period expires, the registration will be permanently removed from the Register. There are no provisions for restoration in Australia, and you would need to file a completely new application if you wish to regain protection.

Can I make changes when Renewing?

During the renewal process, you have the opportunity to update certain details of your registration, though substantive changes are not permitted. The renewal period is a good time to review your trade mark portfolio and ensure all information is current.

You can update contact information, address details, and correct minor errors, but you cannot extend the scope of protection or add new goods or services. It’s also a good time to consider whether you need additional protection in new classes or for new variations of your mark.

Get Renewal support with Trade Marks Office

Get Great Value for Your Money

Clear, transparent pricing with no hidden fees or charges

Quick Response to Renewal Deadline

Our experienced attorneys process renewals within 24 hours of receiving instructions.

Take Advantage of Industry-Leading Support

Fast and friendly customer service. Direct access to registered trade marks attorneys, not a call centre.

Benefit from Superior & Modern Experience

Simple, intuitive online renewal process with a copy of the renewal receipt provided.

Common Questions About Trade Mark Renewals

The cost is AUD335 (inclusive of GST) + the Government fee of 400, so 735 in total.

No! We pride ourselves on transparency. There are absolutely no hidden costs associated with renewal of your trade marks.

You can renew your trade mark up to 12 months before the due date, on the due date, or within 6 months after (with additional fees).

Yes, you can choose not to renew specific classes if they are no longer relevant to your business. This is called “partial renewal.” You’ll need to explicitly indicate at least three weeks prior to the expiry date which classes you want to maintain and which you want to let lapse. Once a class is dropped, it cannot be reinstated – you would need a new application to protect those goods/services again.

No, unlike some other jurisdictions, Australia does not require proof of use at renewal. However, your mark remains vulnerable to removal for non-use if it hasn’t been used for a continuous period of 3 years or more.

No, renewal only maintains existing protection. If you need coverage in additional classes, you must file a new trade mark application. We recommend reviewing your business needs before renewal to determine if supplementary applications are needed.

IP Australia sends renewal reminders to the official address for service about 3 months before the due date. However, you should not rely solely on these reminders. We recommend implementing your own monitoring system or engaging Trade Marks Office to track your renewal dates.

Any changes to business name, address, or ownership should be recorded separate from renewal through a recordal of change. These updates should be made before renewal to ensure the renewed registration reflects current details.

To renew your trade mark through Trade Marks Office, you’ll need:

  • Trade mark registration number
  • Registration owner details
  • Payment information
  • Contact details for confirmation
  • Any updated address information

Contact us via phone, email or our website form. We’ll confirm receipt and process your renewal within 24 hours.

What do people say about Trade Marks Office?

Melinda W.
Trade Marks Office made applying for a trade mark incredibly easy. I highly recommend their service to anyone who needs to protect their brand —they're very professional. Their service is excellent, and I love that they're Australian owned and operated.
David S.
It was straight-forward and well priced for everything you get out of it. I had a good experiences with customer service, they responded within the 24hrs I sent my email and have been helpful and kind.
Mo.B
TMO is excellent and too easy; I applied for my trade mark with just a couple of clicks and it didn't cost much. Additionally, I wanted to ask about my old brand and the customer support was friendly and quick to respond. I highly recommend Trade Marks Office if you need to register an Australian trade mark.
Kevin O'H
I like TMO because they make sure your trade mark is protected and the price was the best of all the online registration websites I looked at!! They made sure that I had all of my brand's goods and services correctly classified too. I'm really happy with those guys.